Before any clever optimisation work, we check the obvious leaks first.
The usual suspects
Shipping surprises, forced account creation, slow mobile, unclear returns, and payment friction. In that order.
Five places we check before touching anything else on a Shopify or WooCommerce store, ranked by how often they're the actual problem.
Before any clever optimisation work, we check the obvious leaks first.
Shipping surprises, forced account creation, slow mobile, unclear returns, and payment friction. In that order.